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The Freelance Design Handbook
Don't start work without it
by Cathy Fishel Working freelance is an attractive option for a sizeable number of both recent design graduates and seasoned professionals. The Freelance Design Handbook is a practical and inspirational illustrated desk reference for freelance designers hoping to develop a long term and successful career path. The book is packed full of best practice, practical business tips, and professional and creative strategies from successful freelancers, case studies, alongside industry reference resources, to inform aspiring freelance designers of their options. This book explores the different design fields open to freelancers, covering all genres of graphic design, including, branding, corporate identity, publishing, information design, and how each area is best approached from a freelance standpoint.
This book supplies answers to the following fundamental questions: what resources do you need, and where will you find them? How do you pitch competitively against unknown opposition? How do you set a fee scale, and compile an accurate quote? What can you include on an invoice, and what supplies and services can you charge on? What type of work will you be expected to do? What will each type of client require from you? How do you nurture your own creativity? And, crucially, how can you make money?
Also included will be hints and tips about how to manage workflow and creative resources, such as software, imagery, and type, so as to ensure the best possible compatibility with the broadest client base. - Mixes practical, creative, and inspirational advice in a useful handbook format
- Addresses the day-to-day challenges of working freelance
- Explores tactics for networking and staying connected to creative trends
About The Author
Cathy Fishel is editor of LogoLounge.com and is a contributing editor to PRINT magazine. She is the author of more than 20 books on design, including The In-house Design Handbook. She lives in Illinois, US.
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